I was recently in a writing session with indie artist Becca Bradley. I asked her if she liked the streaming platform. I wanted to hear the opinion of a Belmont graduate and indie artist. To my surprise she said she LOVES it!
It seems the majority of what I hear is artists complaining about not getting paid enough, Spotify continuing to lose money, etc. But there is a large amount of indie artists that are benefiting because it’s giving them a way to generate revenue from streams. “When I was a boy”….streams were only on the radio and that meant hiring a radio promoter and praying that a program director added your song. But with streaming platforms like Spotify in place, indie’s like Becca are able to make some money without breaking the bank. She mentioned that she released her album earlier this year and due to streaming revenue alone, she’s almost recouped her recording and marketing costs!
She is on some great playlists and is getting a good amount of plays. Back in the day you’d look at these numbers and say….”I should be getting a pretty good check this quarter.” Although it’s not nearly as much as when a single is purchased for $0.99, I think Becca has the right perspective. People are listening to your music for free, yet you’re still getting paid!! The way people consume entertainment is ever changing. The new music business model enables indies to thrive. It’s pretty exciting!!
How Much Does Streaming Really Pay?
According to Digital Music News (on today’s date) here is the breakdown per stream:
1. Spotify – $0.00331
2. Apple Music – $0.00495
3. Youtube – $0.00028
Here is a list of 9 Spotify Curators you can submit to for FREE!
Click the icons and they will take you to the curators site: